Board of Management
Lely is a family owned company which is managed by the Board of Management. In 2007 the formation of the current Board of Management was made. The Board consists of five people who all have different areas of responsibility.
Alexander van der Lely, CEO Lely Group
‘My main duty is to pinpoint our course and to prepare the company for the future. Giving shape to a clear corporate strategy; we are to remain the market leader in automated milking systems while also being a top player in the field of forage solutions. I am personally responsible for our R&D priorities and our patent strategy.’
Stéphane Charles, Executive Director Dairy Equipment
‘I work closely together with the franchisors in order to keep on improving the Lely Center Franchise Concept and to ensure that Lely dairy equipment users all over the world can benefit from the same level of service quality, ranging from sales methods to farming consultancy.’
Martijn Boelens, Executive Director Operations
‘Being responsible for corporate operations, my focus within the supply chain is on improving relations as well as optimizing the goods flow.’
Joop Ham, Chief Financial Officer
‘My main responsibilities are optimizing our financial position as well as Finance and Accounting.’
Graham Dale, Executive Director Forage Solutions & Turf Machinery
‘My main responsibilities are twofold; firstly to direct the development of the Forage Solution distribution within the EMEA region. Secondly the development of the Turf distribution business focusing mainly on our long term partnership with the Toro Company.’
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