Vision on future
In 2008 Lely celebrated her 60 year anniversary. For this occasion Lely collected prophecies of visionaries and visions of experts on how they expect the world would look like in 2048, the year the company exists 100 years.
The vision of experts
The market is moving continuously. We at Lely notice this every day. Our customers as well as our sales and service network are the parties who have in-dept insight in all market developments. We therefore find it interesting to place their visions on the world in the year 2048 alongside of those of professional visionaries. After all, it is their thoughts and wishes that we would like to see fulfilled both now and in the future.
Their stories:
John Austin controls from behind his desk - Precision agriculture to create natural products - New Zealand
Pascal Coudray takes a different look - The agricultural world in 2048 France
Hinrich Heuer thinks big - The industrialisation of agriculture cannot be stopped - Germany
John Mooney sees a change of references - Off-site monitoring for far away farms - Canada
Anton Stokman gives his view - Harmful substances can be converted into excellent energy resources - The Netherlands
Jim Steel goes up into the air - Greener power, greener cows and designer milk - Scotland
Peder Philipp is full of trust - We are in for some major challenges - Denmark
Yong Goo Lee considers technology to be unstoppable - From milk production environment to tourist destination - Korea
For more stories click here.
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