Our vision

A sustainable, profitable and enjoyable future in farming

Agriculture is a dynamic sector with an essential role: to feed a growing population. By 2050, there will be nine billion mouths to feed. That means that the world needs to produce 70% more food. Increasing food production requires efficient agriculture. Quality also needs to be maintained, in a sustainable and innovative way. Respecting human and animal.

In the meantime, the environment in which our customers operate is constantly changing. This means that creating a sustainable, profitable and enjoyable future is more of an ongoing process than a done deed.

Every day we help our customers all over the world make choices about how they set up and run their farms. Lely helps by providing advice and innovative solutions that fit in with and contribute to efficient farm management. Present and future.

Our mission

Inspire people to create innovative solutions that help our customers excel in milk production and energy sourcing.

To deal with the reality of today and the challenges of tomorrow, we see our most important task as delivering solutions that help our customers excel in sustainable milk and meat production and energy generation.

We do this by continually inspiring and motivating our employees to create new and innovative concepts. Ideas and solutions that make the lives of farmers and contractors easier, their business more successful and open up a bright future for them.

Freedom of choice for our customers is the basis upon which our vision and mission are consolidated. At Lely, our customers’ wishes and needs dictate how we support and help them.

Healthy future

Over the last few decades, dairy farming has embraced several new technologies. Together we welcomed game changers like the introduction of the milking robot and advanced software that provides insight into the well being of individual cows. Her natural behavior as a starting point to these findings.

At Lely, we believe that there are countless possibilities to increase efficiency on farms and treating animals and the environment responsibly at the same time. For example, by measuring even more accurately and connecting hardware and software seamlessly.

As a family run business we see it as our duty to work for a profitable, sustainable and enjoyable future for the agricultural sector worldwide. With innovative, new ideas and improvements. Respecting human and animal. For a healthy future. 

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Why Lely?

Farmers all over the world make choices about how they set up and run their farms. Every day, we help them make the best choices for themselves and their farms. We do this by providing advice and innovative solutions that contribute to efficient farm management. For sustainable milk and meat production and energy generation. Present and future.


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