Now that the Lely Orbiter milk processor is being put into use on more farms, it appears that the taste of My Milk was not exactly the same on every farm. With the help of the taste panel, we were able to understand which farm, cow family and cow produced milk which had the best taste. After alternations on the basis of genes, the ration turned out to be the most determining factor to the taste. It has been known for some time that the ration has a significant influence on the composition of the milk, and with this new insight it convinced Lely to start developing the ideal ration for the tastiest milk.
The first experiments with the Vector feeding system showed, among other things, that adding the right amount of raw cocoa and grasses with high sugar contents resulted in milk which tasted like conventional chocolate milk. Therefore creating a unique, natural and sustainable chocolate milk. Alternatively a tasty smoothie can be created by replacing the cocoa with fruit. Lely is currently investigating whether it is possible to make buttermilk by adding acidic feed components to the ration.
Lely wants to further expand the taste panel
More research is needed before the new flavors of My Milk find their way to the supermarkets, which is why Lely will further expand the taste panel. Panel members must meet the following criteria:
• You have an excellent sense of taste and smell
• You can express yourself in English
• Pre: Have previous experience in beer or wine tasting
• Pre: You can recognise the origin of the milk (variety and region), based on its taste, smell and colour.
You do not have to be a passionate milk drinker, education is not necessary and the working hours are flexible. Please note: a taste, smell and lactose intolerance test is part of the selection procedure. Acquisition in response to this vacancy is not appreciated.
If you are interested and meet the above criteria we would love to hear from you. Complete your application by Thursday the 1st of April and return it to:firstname.lastname@example.org.
July 1, 2021
Same products, new name
As of July, all of Lely’s udder health sprays will be named Quaress
With the introduction of Lely Quaress Iodine and Lely Quaress Lac in 2012, Lely introduced the product category name, Quaress for its udder health products. After 9 years, two products still needed an update to ensure the name is aligned with the other products. Therefore, as of July, Lely Astri IO will be called Lely Quaress Premo and Lely Astri UC will be called Lely Quaress Ultimo. The same top quality products with a new name. However, what does Quaress actually mean?
June 29, 2021
Lely releases annual review 2020
Today, Lely publishes its annual review – an online report that focuses on developments and Lely’s most important achievements and launches in 2020. We share some key figures, take you around the globe, and preview the roll-out of our sustainability programme – the first steps of which were taken in 2020. We also take the opportunity to explain our vision of future farming and offer plenty of practical examples of our solutions and working methods that underline this vision.