Lely and Vermeer
In the 1980s we started to produce modular cutting bars for Vermeer. This is a family business in the United States working in the field of agriculture, compacting and environmental equipment. Since the end of the last century, our forage harvesting machines have been sold in the United States under the brand name Vermeer.
In 2008, Lely and Vermeer acquired the German baler and wrapper maker Welger Maschinenfabrik GmbH (now Lely Vermeer Maschinenfabrik GmbH).
As partners, Lely and Vermeer benefit -- day in day out -- from mutual knowledge, joint patent management and new strategic product development.
In 2008, we set up the software development company Lely Triodor along with Triodor, a sourcing company specializing in software development. We work out of Istanbul on software systems designed to face the challenges of today and the future.
In 2009 we launched Lely T4C (Time for Cows), which comes standard with the Lely Astronaut A3 Next. With this management system, dairy farmers have access to specific management information. In 2013 we added the mobile application, Lely T4C InHerd.
We believe that automation and big data will increasingly dominate the future of the agricultural sector. Our ultimate goal is to continue to support producers by linking all data available on forage harvesting, milking, feeding and breeding. This will enable them to make the right decisions quickly.
In 2009, we entered into a joint venture with CA FNZ (Lely CA). Now, dairy farmers all over the world can benefit from the advantages of a professional sales team with knowledge of milking technology and consumables.
Lely CA supplies more than 25,000 dairy farmers with a comprehensive package of services and first-rate products for a range of purposes, such as cleaning our automatic milking system.
Sustainable Agriculture Initiative
The Sustainable Agriculture Initiative is the most important food-security initiative for stimulating the development of sustainable agriculture worldwide. As a member of this platform we, along with the largest food companies in the world, make a contribution to the development of a more sustainable future for farming.