News

Lely explores regenerative agriculture through collaboration with ReGeNL

To take sustainability in dairy farming to the next level, Lely has joined forces with ReGeNL – a Dutch consortium dedicated to regenerative agriculture. This approach supports healthier soils, increased biodiversity, and improved climate and water management, while also offering a future-proof business model for farmers.

ReGeNL brings together partners from across the agricultural value chain – including farmer cooperatives, knowledge institutes, financial institutions, and providers of agricultural technology and expertise. The joint ambition is to help at least 1,000 Dutch farmers adopt regenerative practices by 2030. Wageningen University & Research (WUR) provides scientific guidance for the programme’s research projects.

Lely’s contribution: two targeted research projects
As an innovation partner, Lely is exploring whether regenerative agriculture can also be a viable model for dairy farmers worldwide. Within ReGeNL, we are launching two research projects that align with our vision on the Farm of the Future, which focuses on improving environmental impact and strengthening the farmer’s earning potential.

Each project begins with a baseline measurement to assess the impact on biodiversity, climate, water, and soil. This includes monitoring indicators such as organic matter levels, water retention capacity, and soil biology – all of which are tracked throughout the initiative.

Successful kick-off with 42 dairy farmers
After reaching out to Lely dairy farmers to participate in one of two Lely projects, an information session was held in May. Following this event, 42 farmers have now signed up for the pilot project, in which they will take steps over the next four years toward more regenerative farming on their farms.

Following a two-day training in June, we will soon begin on-farm visits. During these visits, we will work with each farmer to develop an individual farm development and monitoring plan.

In this way, Lely is expanding its knowledge of regenerative agriculture and gaining valuable experience with the innovations and data needed to support farmers on their journey toward regenerative farming.

For more information about ReGeNL (in Dutch), visit www.regenl.nl

Other news and press items

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Press6/24/2025

Lely pledges 5% of annual profit to recently launched Van der Lely Foundation

Maassluis, 24 June 2025 – Today, the Van der Lely Foundation was launched during a festive event at the Lely Campus. The foundation has been set up to support various social causes both in the Netherlands and abroad. To mark the launch, Lely announced that it will pledge 5% of its annual profit to support the foundation. This profit pledge will contribute to realising Lely’s environmental, social and governance (ESG) ambitions and commitments as embedded in the company’s strategy.

Press6/24/2025

Future-proof automatic milking solutions and digital resilience on-farm

Maassluis, 24 June 2025 – Today at the Future Farm Days, Lely proudly launched three exciting solutions. Both Astronaut A5 Next and Astronaut Max build on the success of the Astronaut A5 milking robot. Next to that, Lely Hub was introduced: an essential data safety device for farmers. These solutions are designed to meet the evolving needs of modern dairy farming, with a strong focus on improving animal welfare and farmer prosperity. Lely is proud to take the next step towards the realisation of the Farm of the Future.

News6/19/2025

Lely publishes first CSRD report

Today, we released our annual review over 2024. New this year is the chapter ‘Sustainability statements’: a first step towards being compliant with the Corporate Sustainability Reporting Directive. In the review, we reflect on the progress made on our strategic focus areas and key figures and we take a closer look on our environmental, social and governance initiatives.

Press3/18/2025

Lely introduces the Vector MFR Next: less work, more results

Maassluis, 18 March 2025 – Lely has launched the Vector MFR Next, the new mixing and feeding robot that takes robotic precision feeding to a higher level. The Vector MFR Next has a strong drive line and a frame with a loading capacity of up to 800kg. This provides a 35% increase in feed loading capacity compared to the previous generation, increasing the suitability for more farms. Front and rear lights provide extra visibility. The Vector provides dairy farmers with a versatile mixing and feeding solution to optimise their feeding strategy and save substantially on labour. With this new robot, the Vector MFR Next takes Lely another step further towards the Farm of the Future.

Press2/20/2025

Lely reports financials over 2024

Today, Lely presents its annual results for 2024: with a total sales of €857 million (2023: €888 million), in line with the more difficult dairy market.

News2/14/2025

Lely announces new partnerships to offset CO₂ emissions

Maassluis, 14 February 2025 – For the second year in a row, Lely is compensating the CO₂ emissions from its business operations and corporate travel. Following last year’s partnership with Acorn, Lely is now adding two new partners: Klim and Climate Partner. With these additions, Lely is taking further steps in its CO₂ offset program.